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How Does The Kickstarter Algorithm Work?

Published by Salvador Briggman. Find him on Twitter.

On today’s episode of the podcast, Alif Sajan submitted a question, asking how Kickstarter’s ranking algorithm works.

He asked: “Does Kickstarter’s ranking system only take affect during the beginning of a campaign? If my campaign got a bunch of pledges at once, would it be noticed by Kickstarter? It’s pretty clear that the featured projects get a big boost in pledges.”

I’m going to share some tips that I have regarding Kickstarter’s algorithm, along with my thoughts on how to get more backers for his crowdfunding campaign. Honestly, I think that most people go about marketing the complete wrong way.

You don’t want to make some of the mistakes that I’m about to mention. You’ll end up wasting a lot of time and a lot of money.

Links and Resources Mentioned

  • The Gadget Flow: Their product discovery platform reaches 22 million people per month! They’ve helped more than 5,000 crowdfunding campaigns and have a social media following of more than 700,000 followers. 
  • Fulfillrite: Kickstarter and crowdfunding reward fulfillment services. They come highly recommended!
  • BackerKit helps crowdfunders with the survey and order fulfillment process. Don’t buried in spreadsheets and manual data entry!
  • What works well on Kickstarter for software products

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