Can you sell existing products on Kickstarter?
Joe Orecchio, a member of the CrowdCrux family, asked a question on the podcast today.
“We’re trying to revitalize existing products that we have unique access to and we were wondering if we can use crowdfunding to introduce them to the world?”
I’ll answer this question along with the strategy that I’d personally use to get their products back out there into the marketplace.
We’ll discuss some of the basic rules around running a Kickstarter campaign. More importantly, I’ll go into the strategy of launching a new product online. I have to be honest that crowdfunding isn’t always the best way to get the word out about your new product. You’re about to see whether or not Joe can use crowdfunding for his business.
Links and resources mentioned:
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